1. How does this video demonstrate the power of technology and the potential dangers that are ever-present...

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1. How does this video demonstrate the power of technology and the potential dangers that are ever-present in this technological age?

2. Briefly describe the concerns regarding online reviews and highlight the ethical implications from a consumer and a business point of view.

3. How is Amazon planning to alleviate the problem of fabricated reviews? Why are accurate reviews so important to online retailers?

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Business Essentials

ISBN: 978-0134000091

8th Canadian Edition

Authors: Ronald J. Ebert, Ricky W. Griffin, Frederick A. Starke, George Dracopoulos

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