Question: 9 Using Exhibit 4-1 , fi nd a case study of a research example in which a clear statement of the management dilemma leads to

9 Using Exhibit 4-1 , fi nd a case study of a research example in which a clear statement of the management dilemma leads to a precise and actionable research. (Hint: Visit research company websites—see Appendix 1a for company ideas—or use a search engine to fi nd examples.)

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