Set up your data collection. Negotiate access and clarify expectations regarding how long you can stay on the site, what you can access, and what you will be providing in return. Decide the type of instructions and the level of structure that you need to provide to the research participants. Construct the interview guide and prepare appropriate briefing and informed consent documents (Chapter 5). Organize logistical aspects such as booking rooms or creating online discussion forums. If relevant, set up anonymized online accounts and passwords. Carry out a pilot interview.