Question: The data are the same as in the previous exercise. Perform association rule analysis using the following settings. a. Generate association rules with a minimum

The data are the same as in the previous exercise. Perform association rule analysis using the following settings. 

a. Generate association rules with a minimum support of 10 transactions and minimum confidence of 50%. Sort the rules by lift ratio. Report and interpret the lift ratio for the top rule. 

b. Generate association rules with a minimum of 10 transactions and minimum confidence of 70%. How many rules are generated? Sort the rules by lift ratio. Report and interpret the lift ratio and confidence for the top rule.


Data from Exercises 50

Consider the following portion of data consisting of 41 transactions. Read the data file using the readtransactions function and perform the following tasks.

Transaction Transaction : 1 2 Transaction 41 a, b, c, e, f

Transaction Transaction : 1 2 Transaction 41 a, b, c, e, f a, b, c, d, e I a, b, c, e, f, g

Step by Step Solution

3.51 Rating (158 Votes )

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock

a Lift ratio of the top rule g a 15769 The lift ratio impl... View full answer

blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Business Statistics Communicating Questions!