Questions and Answers of Strategic Management Technological Innovation

Can you identify one or more circumstances when a company might wish to delay introducing its product?
What factors will (or should) influence a firm’s pricing strategy?
Pick a product you feel you know well. What intermediaries do you think are used in bringing this product to market? What valuable services do you think these intermediaries provide?
What marketing strategies are used by the producers of the product you identified for question 3? What are the advantages and disadvantages of these marketing strategies?
Why is innovation so important for firms to compete in many industries?
What are some of the advantages of technological innovation? Disadvantages?
Why do you think so many innovation projects fail to generate an economic return?
1. What factors do you think enabled Iddan, an engineer with no medical background, to pioneer the development of wireless endoscopy?2. To what degree would you characterize Given’s development of
What are some of the advantages and disadvantages of a) Individuals as innovatorsb) Firms as innovatorsc) Universities as innovatorsd) Government institutions as innovatorse) Nonprofit
What traits appear to make individuals most creative? Are these the same traits that lead to successful inventions?
Could firms identify people with greater capacity for creativity or inventiveness in their hiring procedures?
To what degree do you think the creativity of the firm is a function of the creativity of individuals, versus the structure, routines, incentives, and culture of the firm? Can you give an example of
Several studies indicate that the use of collaborative research agreements is increasing around the world. What might be some of the reasons that collaborative research is becoming more prevalent?
What are some of the reasons that established firms might resist the adoption of a new technology?
Are well-established firms or new entrants more likely to a) develop and/or b) adopt new technologies? What are some reasons for your choice?
Think of an example of an innovation you have studied at work or school. How would you characterize it on the dimensions described at the beginning of the chapter?
What are some of the reasons that both technology improvement and technology diffusion exhibit s-shaped curves?
Why do technologies often improve faster than customer requirements? What are the advantages and disadvantages to a firm of developing a technology beyond the current state of market needs?
Are their some industries in which you would expect to see particularly short technology cycles? Are their some industries in which you would expect to see particularly long technology cycles? What
What are some of the sources of increasing returns to adoption?
What are some examples of industries not mentioned in the chapter that demonstrate increasing returns to adoption?
What are some of the ways a firm can try to increase the overall value of its technology, and its likelihood of becoming the dominant design?
What determines whether an industry is likely to have one or a few dominant designs?
Are dominant designs good for consumers? Competitors? Complementors? Suppliers?
What are some of the advantages of entering a market early? Are there any advantages to entering a market late?
Can you think of an example of a successful a) first mover, b) early follower, and c) late entrant? Can you think of unsuccessful examples of each?
What factors might make some industries harder to pioneer than others? Are there industries in which there is no penalty for late entry?
What is the difference between a strength, a competitive advantage, and a sustainable competitive advantage?
What makes an ability (or set of abilities) a core competency?
Why is it necessary to perform an external and internal analysis before the firm can identify its true core competencies?
How is the idea of “strategic intent” different from models of strategy that emphasize achieving a fit between the firm’s strategies and its current strengths, weaknesses, opportunities and
Can a strategic intent be too ambitious?
1. Why does Nayak say it's important to "start with the pictures not with the numbers"?2. What are the challenges with doing a quantitative analysis of the value of the Shaan project?3. What are the
What are the advantages and disadvantages of discounted cash flow methods such as NPV and IRR?
For what kind of development projects might a real options approach be appropriate? For what kind of projects would it be inappropriate?
What are some of the reasons that a firm might use both qualitative and quantitative assessments of a project?
Identify a particular development project you are familiar with. What kinds of methods do you believe were used to assess the project? What kinds of methods do you believe should have been used to
Will different methods of evaluating a project typically yield the same conclusions about whether to fund its development? Why or why not?
What are some of the advantages and disadvantages of collaborating on a development project?
1. What were the pros and cons of Sangamo pursuing its gene editing programs alone versus working with a partner?2. Does the HIV program offer any special opportunities or challenges?3. What do you
How does the mode of collaborating (e.g., strategic alliance, joint venture, licensing, outsourcing, collective research organization) influence the success of a collaboration?
Identify an example of collaboration between two or more organizations. What were the advantages and disadvantages of collaboration versus solo development? What collaboration mode did the partners
If a firm decides it is in its best interest to collaborate on a development project, how would you recommend the firm go about choosing a partner, a collaboration mode, and governance structure for
What are the differences between patents, copyrights, and trademarks?
Consider a firm that is considering marketing its innovation in multiple countries. What factors should this firm consider in formulating its protection strategy?
When will trade secrets be more useful than patents, copyrights or trademarks?
Can you identify a situation in which none of the legal protection mechanisms discussed (patents, copyrights, trademarks, trade secrets) will prove useful?
Describe a technological innovation not discussed in the chapter, and identify where you think it lies on the control continuum between wholly proprietary and wholly open.

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