Carolina Chemicals (CC) produces KleenBright, a solvent that is used in many industrial applications. Several customers have

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Carolina Chemicals (CC) produces KleenBright, a solvent that is used in many industrial applications. Several customers have suggested that KleenBright be processed to produce a more aggressive solvent. CC has considered this suggestion and developed two new products: KleenMax and KleenUltra. CC would produce KleenMax by processing KleenBright further and KleenUltra would be produced by processing KleenMax further. The marketing manager and plant controller have prepared the following price, demand, and cost estimates. Plant capacity at CC is determined by the capacity of the blending machines, which is 10,000 hours.



Required 

(a) What production level of the three products will result in the highest contribution margin? 

(b) A customer is willing to sign a contract to purchase as many kiloliters of KleenUltra that CC can provide in the upcoming period. If accepting this offer will have no effect on the sales of any product beyond this period, what is the minimum price that CC should be willing to accept for this special order?  

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