Question: 2 Discuss the features and attributes (tangible and intan- gible) of the Escalade that have made it a hip-hop hit. Do you think that Cadillac

2 Discuss the features and attributes (tangible and intan- gible) of the Escalade that have made it a hip-hop hit. Do you think that Cadillac can extend this appeal to its other models? Why or why not?

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