Question: 4. Refer to Table 11.4, Consumer Digital Purchasing Steps. Think of two purchases you would like to make, one costing between $10 and $15 and

4. Refer to Table 11.4, Consumer Digital Purchasing Steps. Think of two purchases you would like to make, one costing between $10 and $15 and one between $100 and $500.

Describe how you might go through each of the steps shown in the table, and which would be most important to you when purchasing an item in each of the price ranges.

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