Does sex sell? Theres certainly enough of it around, whether in print ads, television commercials, or on
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Does sex sell? There’s certainly enough of it around, whether in print ads, television commercials, or on websites. Perhaps the appropriate question is not does sex sell, but should sex sell? What are your feelings about this blatant use of sex to sell products? Do you think this tactic works better when selling to men than to women? Does exposure to unbelievably attractive men and women models only make the rest of us “normal” folks unhappy and insecure? Under what conditions (if any) should sex be used as a marketing strategy?
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Related Book For
Consumer Behaviour Buying Having And Being
ISBN: 9780135433942
8th Canadian Edition
Authors: Michael R. Solomon
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