Question: Use the self-concept theory to develop marketing strategies for the following products: a. The National Alzheimer Association contributions b. BMW c. Army ROTC recruitment d.

Use the self-concept theory to develop marketing strategies for the following products:

a. The National Alzheimer Association contributions

b. BMW

c. Army ROTC recruitment

d. A&W root beer

e. Purell

f. Disney Cruiseline

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