Visit both www.macaronigrill.com and www.dennys.com. Have your group analyze the approaches that both of these websites have
Question:
Visit both www.macaronigrill.com and www.dennys.com. Have your group analyze the approaches that both of these websites have taken to appeal to their target markets. What elements and cues in these websites reflect the principles contained in this chapter on social status?
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Both companies appeal to the masses but Macaroni Grill appeal...View the full answer
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Related Book For 
Consumer Behavior Buying, Having and Being
ISBN: 978-0134129938
12th Global Edition
Authors: Michael R. Solomon
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