What kinds of marketing and sociocultural inputs would influence the purchase of: (a) A TV with a
Question:
What kinds of marketing and sociocultural inputs would influence the purchase of:
(a) A TV with a built-in VCR;
(b) A concentrated liquid laundry detergent; and
(c) Fat-free ice cream?
Explain your answers.
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Step by Step Answer:
They should see marketing inputs as the firms marketing efforts to reach inform and persuade consume...View the full answer
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Simon kingori
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