Every company wants the best and brightest employees. Look at five recruitment advertisements and evaluate them. Which
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Every company wants the best and brightest employees. Look at five recruitment advertisements and evaluate them. Which one seems to be the most effective? What makes it superior? Then look at the one you think is the least effective. Consider what could be done to improve it, then redesign the ad to make it more attractive to the most qualified candidates possible.
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Contemporary Advertising And Integrated Marketing Communications
ISBN: 9780073530031
13th Edition
Authors: William Arens, Michael Weigold, Christian Arens
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