What type of data does Zipcar use to make decisions on behalf of its customers? Its operations?
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What type of data does Zipcar use to make decisions on behalf of its customers? Its operations? How does the data used to make customer decisions differ from the data used to make decisions related to operations? Discuss.
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Related Book For
Contemporary Business
ISBN: 9781119905769
4th Canadian Edition
Authors: Louis E. Boone, David L. Kurtz, Michael H. Khan, Brahm Canzer, Rosalie Harms, Peter Moreira
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