On your own or with a classmate, select a print advertisement that catches your attention and analyze
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On your own or with a classmate, select a print advertisement that catches your attention and analyze it according to the AIDA concept (attention, interest, desire, action). Identify features of the ad that catch your attention, pique your interest, make you desire the product, and spur you toward a purchase. Present your findings to the class.
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My analysis of a print advertisement for a luxury watch brand that caught my attention Attention The first thing that caught my attention was the larg...View the full answer
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