Visit a department store and compare at least two departments pricing strategies based on the number of

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Visit a department store and compare at least two departments’ pricing strategies based on the number of markdowns you find and the size of the discount. What, if anything, can you conclude about the success of each department’s retailing strategy?

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Contemporary Marketing

ISBN: 9781305075368

17th Edition

Authors: Louis E. Boone, David L. Kurtz

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