Question: It was once predicted that the Internet would replace high street stores and that within ten years the majority of retail purchases would be made

It was once predicted that the Internet would replace high street stores and that within ten years the majority of retail purchases would be made online. However, while online shopping is continuing to grow year-on-year it still represents a small part of the total retail spend. Explain why the early predictions have not been met from the perspective of either the consumer or the retailer.

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