As the terms are used in online advertising, what is the difference between an impression and a

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As the terms are used in online advertising, what is the difference between an “impression” and a “click-through”?

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Electronic Commerce

ISBN: 9781305867819

12th Edition

Authors: Gary Schneider

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Question Posted: Apr 03, 2023 04:14 AM

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As the terms are used in online advertising, what is the difference between an impression and a

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In online advertising an impression refers to the number of times an ad ...View the full answer

Electronic Commerce

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