Electronic Commerce(12th Edition)
Authors:
Gary Schneider
In Stock
Shipment time
Expected shipping within 2 - 5 DaysPopular items with books
Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 1305867815, 9781305867819
Book publisher: Cengage Learning
Book Price $0 : The 'Electronic Commerce' book by Gary Schneider, now in its 12th edition, serves as an essential resource for understanding the dynamic and ever-evolving landscape of e-commerce. The book thoroughly explores key themes such as online business models, the role of mobile technologies, and digital marketing strategies, emphasizing the importance of a sound e-business plan. The absence of traditional characters is compensated by real-world companies that exemplify successful e-commerce practices. Schneider delves into the technical aspects of electronic payments, cybersecurity, and the legal environment surrounding online transactions, which are crucial for anyone venturing into the digital market space. A comprehensive table of contents guides readers through foundational concepts to advanced topics like B2B exchanges and technological infrastructure, providing an invaluable framework for students and professionals alike. While no singular plot unfolds as in a narrative, the constant evolution of e-commerce underlines a thematic progression that mirrors real industry challenges and opportunities. The book has received wide acclaim for its clear exposition and practical insights, further enriched by exercises that act as an answer key to complex business scenarios. Moreover, the inclusion of a solution manual transforms the text into an interactive learning tool, fostering a deeper understanding of how e-commerce solutions can be tailored to specific business needs. With its contemporary approach and detailed examinations of latest e-commerce trends, this publication is regarded as an indispensable guide for both academic and professional growth.
Customers also bought these books
Principles of Marketing - 14th Edition
Philip Kotler
ISBN: 132167123, 132997266, 9780132997263, 978-0132167123
$0 $23.01
Business Law The Ethical Global and E-Commerce Environment - 15th edition
Jane Mallor
ISBN: 978-0073524986, 73524980, 978-0071317658
$0 $35.26
Business Law Legal Environment Online Commerce Business Ethics and International Issues - 9th edition
Henry R. Cheeseman
ISBN: 978-0134529530, 134004000, 134529537, 978-0134004006
$0 $44.46
Understanding Statistics In The Behavioral Sciences - 8th Edition
Froma P Roth
ISBN: 1111799997, 9781111799991
$0 $84.00
Frequently Bought Together
Applied Computational Physics - 1st Edition
Joseph F Boudreau
ISBN: 0198708637, 978-0198708636
$0 $111.28
Penetration Testing Demystified A Hands On Introduction And Practical Guide Your Keys To Security Tools And Techniques - 1st Edition
L D Knowings
ISBN: B0D343ZF5M
$0 $51.62
Introduction to Managerial Accounting - 7th edition
Peter Brewer
ISBN: 978-1259675539, 125967553X, 978-1259594168, 1259594165, 78025796, 978-0078025792
$0 $96.73
Cybersecurity In The Age Of Artificial Intelligence A Practitioners Guide To Leveraging Ai For Enhanced Security - 1st Edition
Dr Felix Hernandez
ISBN: B0D9R4XN82, 979-8333401441
$0 $7.00
Principles Of Information Systems - 10th Edition
Ralph Stair
ISBN: 1133171893, 9781133171898
$0 $68.00