Electronic Commerce(12th Edition)

Name: Electronic Commerce
Price: 69.66 USD
Availability: InStock
ISBN: 9781305867819

Authors:

Gary Schneider

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Book details

ISBN: 1305867815, 9781305867819

Book publisher: Cengage Learning

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Book Price $69.66 : The 'Electronic Commerce' book by Gary Schneider, now in its 12th edition, serves as an essential resource for understanding the dynamic and ever-evolving landscape of e-commerce. The book thoroughly explores key themes such as online business models, the role of mobile technologies, and digital marketing strategies, emphasizing the importance of a sound e-business plan. The absence of traditional characters is compensated by real-world companies that exemplify successful e-commerce practices. Schneider delves into the technical aspects of electronic payments, cybersecurity, and the legal environment surrounding online transactions, which are crucial for anyone venturing into the digital market space. A comprehensive table of contents guides readers through foundational concepts to advanced topics like B2B exchanges and technological infrastructure, providing an invaluable framework for students and professionals alike. While no singular plot unfolds as in a narrative, the constant evolution of e-commerce underlines a thematic progression that mirrors real industry challenges and opportunities. The book has received wide acclaim for its clear exposition and practical insights, further enriched by exercises that act as an answer key to complex business scenarios. Moreover, the inclusion of a solution manual transforms the text into an interactive learning tool, fostering a deeper understanding of how e-commerce solutions can be tailored to specific business needs. With its contemporary approach and detailed examinations of latest e-commerce trends, this publication is regarded as an indispensable guide for both academic and professional growth. The ability to purchase a cheap yet detailed solution manual alongside this text is a significant benefit.

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Customer Reviews

Trusted feedback from verified buyers

Colin Watts

3.0

Reviewed In United States

• November 6, 2025

I appreciated receiving this book for free, and it arrived quickly in good condition. The material covers a range of e-commerce topics with clear explanations, though some sections felt a bit dense. Overall, a useful resource that offers a decent foundation for learning.

Mia Abbott

5.0

Reviewed In California

• August 24, 2025

Needed this for my course BUS 325: Electronic Commerce Strategies and honestly, I’m pretty happy with how quick SolutionInn was. The book came in good shape and I got a sweet discount with their membership which always feels good. Haven’t dug deep into the chapters yet but it seems well put together and not too overwhelming, which is exactly what I was hoping for. Definitely feels like a good fit for the course and should help a lot. Can’t wait to actually dive in once I have some time between classes. So far, really slick delivery and setup!

Quinn Griffin

4.0

Reviewed In California

• August 21, 2025

So I grabbed this for a class at Univerity of La Verne and it showed up way quicker than expected, plus I got a nice discount which made it easier on the wallet. Haven’t gone super deep yet but the parts I read feel clear enough and it doesn’t overload you with stuff, which is cool.

Grace Proctor

4.0

Reviewed In California

• August 20, 2025

It took maybe about a week to get my copy and the discounted price was a big plus since textbooks add up fast at University of Southern California. I’ve read quite a bit of this electronic commerce book, and even though it can be a bit detailed, the way the chapters break things down makes it easier to keep up with lectures. The chapters on payment systems and business models helped me with assignments a lot. It’s not the flashiest textbook but it does what it needs to, and for what I paid, it’s a win so far.

Margaret Bowen

4.0

Reviewed In Arizona

• January 28, 2024

Got the book faster than I expected for my Phoenix State University class and the discounted price was a nice bonus. Haven't had a ton of time with it yet but it feels good quality and like it’ll help with coursework when I get into it. Pretty happy so far!

Jared Shaw

3.0

Reviewed In United States

• October 1, 2023

The book offers a solid introduction to the fundamentals of electronic commerce, but some chapters felt a bit outdated despite being a new edition. I did enjoy the sections on digital payment systems, which were well explained. However, I was hoping for more in-depth analysis on current e-commerce trends. It came quickly, and I used my membership benefits for a slight discount, which was nice.

Willa Randall

4.0

Reviewed In United States

• September 10, 2023

As someone who's fairly new to the field, I found this book incredibly helpful. It covers a broad range of topics and provides a balanced mix of theory and application. The chapter on online marketing strategies was particularly enlightening. Some sections could have used more detailed examples, but overall it's a good resource. Plus, it was well-packaged and arrived on time, which is always appreciated.

Jason Donovan

5.0

Reviewed In United States

• August 15, 2023

This book is a gem for anyone looking to deepen their understanding of e-commerce. The 12th edition is brilliantly updated with the latest trends and technologies in the field. I was particularly impressed with the real-world examples that make complex concepts easier to grasp. The content is well organized and covers everything from basic concepts to advanced strategic approaches. Delivery was prompt and the book arrived in pristine condition. Highly recommended for students and professionals alike.

Malcolm Randall

5.0

Reviewed In United States

• July 2, 2023

Having used previous editions of this book, I can say that the 12th edition has surpassed my expectations. The authors have done an excellent job of simplifying intricate topics with clear explanations and great examples. It’s not just another theoretical textbook; instead, it offers practical insights that are immediately applicable. The book arrived faster than expected, which was a nice surprise! Definitely worth the investment, especially with my membership discount.

Electronic Commerce(12th Edition)

Authors:

Gary Schneider

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Book details

ISBN: 1305867815, 9781305867819

Book publisher: Cengage Learning

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