Look at the Web site of Scuba Toys (www.scubatoys.com). As youll see, this firm makes a wide

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Look at the Web site of Scuba Toys (www.scubatoys.com). As you’ll see, this firm makes a wide range of products for all types of water sports. Spend some time familiarizing yourself with Scuba Toys’ products and its business model. Scuba Toys is about to launch an aggressive growth strategy. Write a one-page set of recommendations for Scuba Toys that outlines some of the issues it should be aware of as it launches its growth initiative.

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Entrepreneurship Successfully Launching New Ventures

ISBN: 9780132555524

4th Edition

Authors: Bruce R. Barringer, R. Duane Ireland

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