JIGGY Puzzles, the focus of Case 13.1 in Chapter 13, produces unique puzzles that feature the artwork
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JIGGY Puzzles, the focus of Case 13.1 in Chapter 13, produces unique puzzles that feature the artwork of aspiring female artists. What licensing opportunities can you think of that could produce additional income for JIGGY and the artists that create the images the firm features on its puzzles?
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JIGGY could license its artwork to soft drink companies who can use the images ...View the full answer
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Related Book For 
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ISBN: 9780138091828
7th Edition
Authors: Bruce R. Barringer, R Duane Ireland
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