If you were the head of a traditional taxi company, how could you change your business model

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If you were the head of a traditional taxi company, how could you change your business model to compete with Uber?

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Exploring Strategy Text And Cases

ISBN: 9781292282510

12th Edition

Authors: Gerry Johnson, Richard Whittington, Patrick RegnÈr, Kevan Scholes, Duncan Angwin

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