Question: 1. How do the bidders acquisition motives differ? 2. What are the strategic and organisational fit implications of both bids?

1. How do the bidders’ acquisition motives differ?

2. What are the strategic and organisational fit implications of both bids?

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1 For Marriott this deal appears to be a consolidation strategy It enables the group to remove a direct competitor in the market and to increase its bargaining power over customers and suppliers There ... View full answer

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