Question: .4Q Drawing on section 2.3, and particularly using the radar plot technique of Figure 2.5, choose two industries or sectors and compare their attractiveness in

.4Q Drawing on section 2.3, and particularly using the radar plot technique of Figure 2.5, choose two industries or sectors and compare their attractiveness in terms of the five forces

(a) today;

(b) in approximately three to five years’ time. Justify your assessment of each of the five forces’

strengths. Which industry or sector would you invest in?

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