Through its alliance with Best Buy, Microsoft is selling its productsincluding Microsoft Network (MSN) Internet access services
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Through its alliance with Best Buy, Microsoft is selling its products—including Microsoft Network (MSN) Internet access services and handheld devices, such as digital telephones, handheld organizers, and WebTV, that connect to the web—through kiosks in Best Buy’s 354 stores nationwide. In exchange, Microsoft has invested $200 million in Best Buy. What do you believe were the motivations for this strategic alliance?
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The strategic alliance between Microsoft and Best Buy where Microsoft sells its products through kiosks in Best Buy stores and invests in Best Buy lik...View the full answer
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Related Book For 
Mergers Acquisitions And Other Restructuring Activities
ISBN: 9780128016091
9th Edition
Authors: Donald DePamphilis
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