Choose one of the ads featured in this book and explain whether it uses a rational appeal

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Choose one of the ads featured in this book and explain whether it uses a rational appeal or an emotional appeal.

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Marketing

ISBN: 978-1259030659

3rd Canadian edition

Authors: Dhruv Grewal

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Question Posted: May 27, 2019 10:41 AM

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Choose one of the ads featured in this book and explain whether it uses a rational appeal

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The Burger King ad predominantly uses emotional appeals The Star Warsinspired ...View the full answer

Marketing

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