Culture is one of the most important but least understood influences on consumer buying decisions. Explain how

Question:

Culture is one of the most important but least understood influences on consumer buying decisions. Explain how marketers can ensure that their marketing efforts are suited to their culturally diverse target market. What are the challenges involved in developing such efforts?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  answer-question

Marketing

ISBN: 978-1259030659

3rd Canadian edition

Authors: Dhruv Grewal

Question Posted: