Why do marketers like Apple find it important to embrace societal needs and ethical business practices? Provide

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Why do marketers like Apple find it important to embrace societal needs and ethical business practices? Provide an example of a societal need or ethical business practice that Apple is addressing.

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Marketing

ISBN: 978-1259709074

6th edition

Authors: Dhruv Grewal, Michael Levy

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Question Posted: Dec 15, 2018 05:38 AM

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Why do marketers like Apple find it important to embrace societal needs and ethical business practices? Provide

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