Amazon, Google, and LinkedIn rely on various intangible assets to operate their businesses. These companies amortize the

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Amazon, Google, and LinkedIn rely on various intangible assets to operate their businesses. These companies amortize the cost of these assets using the straight-line method over the following average estimated useful lives (in years), as reported in their 2013 annual reports.

Type of Intangible Asset Developed Technology Trade Names Customer Relationships Amazon.com 4.4 3.0 2.4

Required:
Based on these estimates, identify the company that amortizes its intangible assets over the longest periods. Will these estimates increase or decrease that company’s net income relative to its competitors? Explain.

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Fundamentals of Financial Accounting

ISBN: 978-0078025914

5th edition

Authors: Fred Phillips, Robert Libby, Patricia Libby

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