Using the steps outlined in the text: 1) Define the research problem, 2) Develop a research design,
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Using the steps outlined in the text: 1) Define the research problem, 2) Develop a research design, 3) Determine information needs, 4) Collect the data, 5) Analyze the data and interpret the results, and 6) Report and present the findings of the study. Do a research project on a subject of your choice with respect to the international marketing environment or a specific country. Additional instructions can be given by the instructor. Report on your research experience. Critique your effort.
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Research Problem The research problem I chose to investigate was the impact of the CO VID 19 pand emic on international marketing Research Design My r...View the full answer
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Related Book For
Global Marketing Management
ISBN: 978-1119398332
7th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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