What you write and how you write it should reflect your level of responsibility in the organization—the power relationship that exists between you and the reader. The image you project will change, depending on your readers. You will project the image of a subordinate when you write to those higher than you, but you will transmit the image of a supervisor to those who work directly under you. When you communicate with others on your own job level, you will convey the image of a colleague. Effective writers fit their message to each reader.

Plan the content.