Boecker Public Health is the Middle East's largest Pest Management group providing World Class pest control, pest management, professional disinfecting, and pest control equipment and chemicals. Founded in 1993, Boecker provides World Class quality services for commercial and residential clients including Pest Management, Food Safety Training and Consulting, Fumigation and Heat Treatment as well as professional disinfecting services. Boecker's offices are active in Lebanon, United Arab Emirates, Kuwait, Qatar, Jordan and Nigeria.

Boecker's clients include various residential, institutional, and commercial accounts. Boecker services the most vital sectors of the economy; from airports to large urban projects, as well as medical facilities, food processing plants, catering and food manufacturing, hotels, restaurants, universities and schools, as well as commercial and residential facilities.

Boecker provides an excellent work environment; the Boecker team is a professional, highly trained group of specialists in the fields of Environmental Health, Entomology, Marketing and Business Development.

Furthermore, Boecker has developed the 'Boecker Academy', a specialised centre for the formation and training of professional pest management technicians. The Academy is run by accredited trainers with strong background in Entomology, Environmental Health, Agricultural Sciences and Field Experience.

Boecker has realised that in order to fulfil its vision to become one of the World's leading players in the Pest Management and Food Safety Industries, it has to build on providing World Class services through exceptional management skilis. That's why the HR function's role is crucial to ensure that Boecker has the needed capabilities to provide high quality services globally while at the same time building capabilities for the future to ensure and sustain the growth of the company globally.

Questions

1 Highlight the strategic role that HRM is playing in fulfilling Boecker's global vision.

2 Find examples of two companies in your own city or country where HR is playing a strategic role. Prepare to share your findings with your classmate and discuss the importance of the HR function in supporting business strategy.