Question: Have each team study a major bank with extensive EC strategy. For example, Wells Fargo Bank is well on its way to being a cyberbank.
Have each team study a major bank with extensive EC strategy. For example, Wells Fargo Bank is well on its way to being a cyberbank. Hundreds of brick-and-mortar branch offices are being closed. In Spring 2003 the bank served more than a 1.2 million cyberaccounts (see wellsfargo.com). Other banks to look at are Citicorp, Netbank, and HSBC (Hong Kong). Each team should attempt to convince the class that its e-bank is the best.
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