Discuss how place, time, possession, and communication utilities can be created for each of the following: motorcycles
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Discuss how place, time, possession, and communication utilities can be created for each of the following:
motorcycles in Spain video games in Japan soft drinks in Portugal cereal in Australia
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Lets start by defining place time possession and communication utilities which are considered as marketing utilities These utilities help to improve the value or satisfaction a consumer receives from ...View the full answer
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Related Book For
International Marketing
ISBN: 9781506389219
2nd Edition
Authors: Daniel W. Baack, Barbara Czarnecka, Donald E. Baack
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