What is the difference between standardization and adaptation?
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What is the difference between standardization and adaptation?
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The standardization approach signifies tha...View the full answer
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Related Book For
Introduction to Global Business Understanding the International Environment & Global Business Functi
ISBN: 978-1305501188
2nd edition
Authors: Julian Gaspar, James Kolari, Richard Hise, Leonard Bierman, L. Smith, Antonio Arreola Risa
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