Identifying Monetary and Nonmonetary Performance Measures (LO2)

Identify possible monetary and nonmonetary performance measures for each of the following situations.

One nonmonetary measure should relate to quality, and one should relate to time.

a. Yerizon’s evaluation of the performance of its Internet service in Boston.

b. ‘Time Warner Cable’s evaluation of the performance of new customer cable installations in Rochester.

c. Dell Computer’s evaluation of the performance of its logistical arrangements for delivering computers to residential customers.

d. Amazon.com’s evaluation of the performance of its Web site.

e. Emory University’s evaluation of the success of its freshman admissions activities.  (p. 23)