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Is the U.S. fast-food industry attractive?

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Is the U.S. fast-food industry attractive?

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According to Porter s model it is not Three of the five forces substi…View the full answer


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Marketing Management Knowledge and Skills

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Authors: J. Paul Peter, James H. Donnelly

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Chapter # 1
Section: Exercise Questions
Problem: 3
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Question Posted: May 28, 2018 01:04:14
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