1. Historically, which of the four competitive strategies has Apple used for its devices? 2. In the...

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1. Historically, which of the four competitive strategies has Apple used for its devices?

2. In the current era of digital services, which of the four competitive strategies should Apple use?

3. Describe the five forces and label each force as Hi or Low for Apple’s historical device industry.

4. Describe the five forces and label each force as Hi or Low for Apple’s current digital services industry.

5. Based on your answers to 1-3 and 1-4, which of the five forces is most significant to Apple’s success?

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