Evaluate the methods used by FedEx to grow domestically and internationally. Why do you think the company

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  1. Evaluate the methods used by FedEx to grow domestically and internationally. Why do you think the company initially had problems in its global operations?
  2. What are the major SWOT considerations in FedEx’s attempt to continue its growth and dominance in the domestic and global express delivery markets?
  3. Comment on the competitive landscape among FedEx, UPS, and DHL. How can FedEx make inroads into UPS’ dominance in the ground delivery market or DHL’s dominance in international express delivery?


The FedEx Corporation case examines the efforts of the overnight package delivery pioneer to maintain growth in a mature industry. Stiff competition from domestic and international suppliers, as well as technological advances that made the electronic transmission of letters and documents feasible and cost effective, has left FedEx with a sizable share of a stagnant industry. Through strategic acquisitions and effective differentiation, FedEx is now divided into four segments and 11 operating companies...........

Corporation
A Corporation is a legal form of business that is separate from its owner. In other words, a corporation is a business or organization formed by a group of people, and its right and liabilities separate from those of the individuals involved. It may...
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Marketing Strategy

ISBN: 978-0538467384

5th edition

Authors: O.C. Ferrell, Michael D. Hartline

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