Question: Consider these potential stakeholders that may be affected in some way by the marketing plan on which you are working: shareholders (if any), suppliers, employees,
Consider these potential stakeholders that may be affected in some way by the marketing plan on which you are working:
shareholders (if any), suppliers, employees, customers, and society in general. For each group of stakeholders:
1. Identify what, if any, ethical and social responsibility issues might arise.
2. Describe, in one or two sentences, how your marketing plan addresses each potential issue.
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