Describe one or two lessons from Lockheed Martins Skunk Works that can be applied to implementing marketing

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Describe one or two lessons from Lockheed Martin’s Skunk Works that can be applied to implementing marketing programs.

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Marketing

ISBN: 9781264218752

16th Edition

Authors: Roger Kerin, Steven Hartley, William Rudelius

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Question Posted: Jan 17, 2024 02:00 AM

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Describe one or two lessons from Lockheed Martins Skunk Works that can be applied to implementing marketing

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Examples of lessons from Lockheeds Skunk Works are 1 Make decisions promptly 2 Avoid pa...View the full answer

Marketing

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