What are different types of branded content? How do marketers use branded entertainment and support media, such

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What are different types of branded content? How do marketers use branded entertainment and support media, such as directories, out-of-home media, and place-based media, to communicate with consumers?

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Marketing Real People, Real Choices

ISBN: 978-0134292663

9th edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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Question Posted: Aug 25, 2018 08:28 AM

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What are different types of branded content? How do marketers use branded entertainment and support media, such

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Marketing Real People, Real Choices

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