What is prospecting? What does it mean to qualify the prospect? What is the preapproach? Why are

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What is prospecting? What does it mean to qualify the prospect? What is the preapproach? Why are these steps in the creative selling process that occur before you ever contact the buyer so important to the sale?

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Marketing Real People, Real Choices

ISBN: 978-0134292663

9th edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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Question Posted: Jul 28, 2018 11:36 AM

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What is prospecting? What does it mean to qualify the prospect? What is the preapproach? Why are

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Prospecting is the process of identifying and developing a list of potential customers called p...View the full answer

Marketing Real People, Real Choices

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