A sales organization creates a new sales forecast by simply taking the average of demand forecasts that
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A sales organization creates a new sales forecast by simply taking the average of demand forecasts that each sales manager generated individually. What type of subjective forecasting approach best describes this?
a. Forecast combination
b. Forecast with consensus building
c. Prediction market
d. Time-series forecasting
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Related Book For 
Operations Management
ISBN: 9781260547610
2nd International Edition
Authors: Gerard Cachon, Christian Terwiesch
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