Question: Apple was planning to launch its new iPhone version (iPhone7) on January 31, 2017. Nonetheless, as a result of concerns over defective components in the

Apple was planning to launch its new iPhone version (iPhone7) on January 31, 2017. Nonetheless, as a result of concerns over defective components in the product and cost overruns (80% over budget), the new product launch has been delayed (effect) by 6 months. Identify the possible causes for the iPhone7 product failure using a cause-and-effect (Fishbone) diagram.

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