The marketing manager of a shoe store has developed the following linear trend equation to predict monthly

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The marketing manager of a shoe store has developed the following linear trend equation to predict monthly sales for the store’s popular brand of ladies shoes.

Ft = 220 + 27 x t, where

Ft is monthly sales (in 00s), and t is in months.

1. By how much do monthly sales increase or decrease?

2. Using the regression equation, forecast shoe sales for month 9.

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Operations Management Managing Global Supply Chains

ISBN: 978-1506302935

1st edition

Authors: Ray R. Venkataraman, Jeffrey K. Pinto

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