Question: Using the information in Problem 5, what would the average profit margins have to be, to have both customer lifetime values equal $4000? Data from

Using the information in Problem 5, what would the average profit margins have to be, to have both customer lifetime values equal $4000?

Data from 5

Avg. Annual Sales Avg. Profit Margin Expected Lifetime $3,500 15 % 10 years Customer A: Customer B: 8 years 14 % $4,000

Avg. Annual Sales Avg. Profit Margin Expected Lifetime $3,500 15 % 10 years Customer A: Customer B: 8 years 14 % $4,000

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