What advantages might a local brand like Jollibee have over the global companies? What advantages do the global MNCs have?

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What advantages might a “local” brand like Jollibee have over the global companies? What advantages do the global MNCs have?

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Question Details
Chapter # 1- Globalization and International Linkages
Section: EXERCISE
Problem: 2
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Question Posted: October 01, 2023 07:07:19