You are managing a project to transform your organization into one that is more customer centric as your executives realize they no longer can assume existing customers will stay with your firm given offerings by the competition. You and your team identified over 300 stakeholders and classified them. You realize 45 are influential but negative to the project. You then prepared your stakeholder management plan. Now, you find you are addressing concerns from these stakeholders plus others, and it consumes most of your time. However, it is important because—

a. They have concerns over priorities and procedures

b. These concerns may become issues

c. You need committed stakeholders to ensure your project continues

d. You realize your project has the greatest chance for success if it operates in a projectized environment, and stakeholder support is paramount