A sales manager for a financial services company is trying to calculate the optimal number of salespeople.

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A sales manager for a financial services company is trying to calculate the optimal number of salespeople. The company has 600 A-level accounts and 4,200 B-level accounts. A-level accounts require 12 calls per year; B-level accounts require 6 calls per year. The average salesperson can make 750 calls per year. What is the total workload? How many salespeople should the sales manager hire? What other factors should the manager consider?

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Principles Of Marketing

ISBN: 9781292449364

19th Global Edition

Authors: Gary Armstrong

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